Your Favorite Community
TaKeyia M. Dickens, MBA, CFEE, is a Community Curator, experiential event architect, partnership strategist, and Co-Owner of The Assembly DC (TADC), a Washington, DC-based experiential agency connecting brands, culture, and community through bold experiences, strategic partnerships, and intentional design.
Driven by her belief that community is the new currency, TaKeyia has dedicated her career to reimagining how organizations, brands, and cities engage the people they serve. She believes the strongest communities aren't built through transactions; they're built through trust, shared experiences, and authentic connection. Whether she's designing a neighborhood festival, leading a sponsorship strategy, producing an immersive brand activation, or speaking on the future of community engagement, her work challenges leaders to think differently about the role community plays in economic development, placemaking, and brand loyalty.
Throughout her career, TaKeyia has become known for transforming ideas into experiences that move people. Her expertise spans experiential event production, sponsorship strategy, community engagement, cultural partnerships, and creative placemaking. She has secured more than $500k in sponsorship revenue and $400k in in-kind partnerships, while building lasting collaborations between corporations, nonprofits, government agencies, artists, entrepreneurs, and local communities. Prior to launching The Assembly DC, TaKeyia served as the Community Partnerships Manager for the National Cherry Blossom Festival, where she led more than 18 community engagement initiatives, managed a six-figure program budget, and helped expand one of the nation's most celebrated festivals through innovative partnerships and year-round programming.
A Certified Festival & Event Executive (CFEE) through the International Festivals & Events Association (IFEA), TaKeyia holds a Bachelor's degree in Media Management from North Carolina A&T State University, a Master's degree in Entertainment Business from Full Sail University, and an MBA from the University of Maryland Global Campus.
Today, TaKeyia is focused on helping organizations rethink the future of community engagement. Through speaking, consulting, strategic partnerships, and experiential design, she teaches leaders how to build ecosystems, cultivate belonging, and create experiences that generate lasting cultural and economic impact.
Her mission is simple: connect people, power partnerships, and prove that community isn't just important; it's one of the world's most valuable forms of currency.
